Marketing & Pricing Workshop

September 13 , 2008 (New Date!)
Pricing and Marketing Secrets
for Creative Consultants
Ilise Benun, National Author & Speaker

Do you know where to find new clients?

Do you get nervous or have doubts about
how to price your work?

Are you making enough money with your
current clients & projects?

If you answered no—or even “I don’t know”—to any of these questions,
this half-day workshop is for you.

Whether you’re a seasoned creative professional or just starting out, this interactive session will teach you what you didn’t learn in school about building a successful and profitable business.
You’ll learn:

how to create a smart marketing plan that reflects your ideal financial goals—and the steps to take to reach those goals
how to break your marketing plan down into small, actionable steps.
how to create an ongoing stream of new prospects and clients—good ones
how to keep in touch with prospects so that they think of you when they need your services
how to talk money with clients so you can confidently give accurate estimates
…and much more!

Meet Ilise Benun
Ilise Benun is an author, consultant, national speaker and co-founder of Marketing Mentor. Her books include “The Designer’s Guide to Marketing and Pricing" (HOW Design Books, Spring 2008), “Stop Pushing Me Around: A Workplace Guide for the Timid, Shy and Less Assertive” (Career Press 2006), “The Art of Self Promotion” (2007) "Self-Promotion Online" and "Designing Web Sites:// for Every Audience" (HOW Design Books). She also co-authored “Public Relations for Dummies, 2nd Edition” (Wiley, 2006) with Eric Yaverbaum and Bob Bly.

Her work has been featured in national publications such as HOW Magazine, Inc. Magazine, Nation’s Business, Self, Essence, Crains New York Business, Dynamic Graphics, IQ (a Cisco Systems magazine) and Working Woman, The New York Times, Toronto Globe and Mail, The Washington Post, The Denver Post and more.

Benun publishes a blog (www.marketingmixblog.com) and a weekly email newsletter, "Quick Tips from Marketing Mentor," which is read by 8000+ small business owners and has been excerpted in many other email newsletters, including Bob Bly's Direct Response Letter and Michael Masterson’s Early to Rise.

Benun has conducted workshops and given presentations for national and international trade organizations, including American Marketing Association (several local chapters), International Association of Business Leaders, American Consultants League, Business Marketing Association, the National Association of Women Business Owners (several local chapters), the Family Business Council, American Writers and Artists Institute, AIGA (several local chapters), Graphic Artists Guild (several local chapters), NJ Creatives, Registered Graphic Designers of Ontario, NY Designs - a program of LaGuardia Community College/CUNY, the NYU Entrepreneurship Summit, Editorial Freelancers Association, WorldWIT (Women in Technology), the Usability Professionals Association (several local chapters), the HOW Design Conference, NY Public Library, the 92nd St. Y and many ad clubs around the country.

Benun started her Hoboken, NJ-based consulting firm in 1988 and has been self-employed for all but 3 years of her working life. She has a B.A. in Spanish from Tufts University.

Date: September 13, 2008
Time: 9 am to 1 pm
Place: Hosted by Ink and Paper Group, LLC (1825 SE 7th Avenue, Portland, OR 97214)
Join us for lunch afterwards at Bocci's (1728 SE 7th Ave Portland, OR 97214) to continue the discussion and to enjoy yummy Italian cuisine.
Price: $49.95

Want more information
about the workshop?

September 13 , 2008 (New Date!) Pricing and Marketing Secrets for Creative Consultants Ilise Benun, National Author & Speaker

Our Group

Events

Membership

Newsletter

September 13 , 2008 (New Date!)
Pricing and Marketing Secrets
for Creative Consultants
Ilise Benun, National Author & Speaker